Web Design Agency Horley

Goal-focused user research

Challenge assumptions

Creative design solutions

UI/UX best practises

Usability + accessibility

= Happy users

HONCHO 270423 ANDREW WHITTON 0374
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UX Design

Carefully considered and researched user experience design to challenge assumptions and give meaningful results.

User Research

Sack assumptions. Get real insight into your users' behaviours, motivations and needs.

User Personas

Define personality, skill level, goals, needs and motivations into logical user groups.

User Flows

Reimagine the perfect user flow and guide users towards Nirvana. (The place, not the band. RIP Kurt).

Sitemapping

What pages do your user expect? Pairs perfectly with a large glass of Content Audit.

Wireframes

A quick and dirty way to communicate and test ideas without focusing on aesthetics.

Prototypes

Low-fi interactive proof of concept mockups. Like a real website without development overhead.

Competitor Research

With all our heart, we hate them too. But what are they doing well? What do they suck at? What can we "borrow"?

Content Audit

Discover what pages to cull and what to promote. Seen through the eyes of humans and Google.

Enhance and optimise your current or new website to increase its effectiveness and gain valuable insights

UI Design

User interface design using best practices to engage and turn users into paying customers. 

Responsive Web Design

Great looking web design across all screens. Except Nokia's.

Illustration, Icons & Photography

Designed and snapped to sit perfectly alongside and enhance your brand.

Copy & content creation

Let us elevate your website with the right stuff. We mite even use a dictionary.

Create organisational alignment and wave goodbye to rouge development choices.


Art Direction

There's only one direction – and they wrote the best song ever. Literally.

Product Design

It’s digital interfaces that aren’t websites, like SASS products.

Website Accessibility

Fast, simple and inclusive. No matter how you surf the web, dude.

Accessibility Guidelines

Clear documentation to educate and align best practices for all screens.

Accessibility UI Audits

Don't unknowingly exclude users. Make sure your site stacks up.

WCAG 2.1 AA Compliant

Colour contrast, font sizes, heading levels. Small details that really matter.

Disco Hire Us

Website Discovery Workshop

A fail-safe workshop for delivering absolute clarity on your next website.

Website Discovery Workshop 👉

Rock-solid process. Zero guesswork.

Our web design process

A deep dive into what we're designing. Speedo's optional.

2. User Research

Who are they? What motivates them? Do they like Marmite?

3. Wireframes + Prototypes

Test ideas quickly with real user feedback.

4. UI Design

Based on actual user research. Not fads or trends.

5. Design Systems

The single source of truth across your organisation.

6. WCAG 2.1 Compliance

Exclude exclusion.

Three small steps for you. One giant leap for your website

Step 1

Get in touch

Share your problems.

👋
Step 2

Strategy

Planned and aligned for success.

🔮
Step 3

Delivered

Piping hot. On-time. On budget.

🍕

Stuff people say about us

Simon Hawking

– Seminal Games

Alex Rhodes

Susie Lee-Kilgariff

– Northern Light Marketing

Trusted by 180+ businesses

Why Honcho?

There are 565 other web design agencies in Horley. So why choose Honcho?

We’re not a full-service agency

Web experts with marketing acumen

We’re remote

We can work with anyone, anywhere

We don't just talk UI/UX

We're hardcore devs too

Ready to talk?

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OK. BUT YOU'VE BEEN WARNED.





















Disclaimer

The content you're about to see was written by AI.

Is it any good? Honestly, we don't know. We've never read it.

What we do know though is that Google thought it was good enough to rank in the search results for what you've just searched for.

And here you are.

👋 Hi.

You might be thinking "Well, that's a bit sneaky / deceitful / lazy, getting AI to write your content and not reading it."

But we'd disagree. Here's why:

1. Google says it's OK

According to Google Search's guidance about AI-generated content, Google's ranking systems aim to reward original, high-quality content, no matter how it's produced.

Their ethos for checking content is: E-E-A-T: expertise, experience, authoritativeness, and trustworthiness.

We cover all of these points in our copy above:

  • Expertise: We live and breathe web design and development (UI/UX, strategy, research, prototypes, etc)
  • Experience: 10+ years in business. 180+ clients.
  • Authoritativeness: See points 1 and 2 above.
  • Trustworthiness: We're literally telling you what we're doing.

And we cover all these points in the copy 'our friend' created below:

  • Expertise: We understand IA tools and how to use them.
  • Experience: We're using it in the real world.
  • Authoritativeness: We're telling you about it.
  • Trustworthiness: We're (still) literally telling you what we're doing.

2) Everyone will be doing it soon

As the content AI produces improves, this is how more and more people will produce content.

It's a tool to get a job done quicker. It's a massive time saver.

But just like most tools, AI requires skill and knowledge to know what to put in – to get the right thing out.

And that's what we've done here. And it's worked.

Lastly...

Even though the title of this page suggests otherwise, we're probably not based where you are.

We're actually a remote team. Always have been. Always will be.

We use modern tools to communicate and provide a brilliant web design service.

So, if you're open to the idea of working with a remote web design agency, that really knows what they're doing – instead of the local agencies we just outranked on Google, please do get in touch.

OK... here goes 👇⤵️

AI BOOTING UP...


Read on at your own risk.












Imagine stepping into a digital wonderland, where every detail of your dream website comes to life right before your eyes. This is no fairytale; it's Web Design Horley, where creative mastery and technical expertise join forces to bring your vision into reality. Discover how we can elevate your online presence and captivate your audience with our unparalleled web design services, including Craft CMS. Don't just settle for mediocrity, let us help make your dream website a reality today!

At our web design agency, we take pride in providing custom, high-quality website design services to meet the unique needs of businesses in the Horley area. With years of experience creating user-friendly, responsive websites that engage visitors and drive conversions, we're dedicated to helping businesses succeed online. Whether you need a brand-new website or a redesign of an existing one, we have the expertise and creativity to deliver results.

Web Design Services in Horley

Web design is a critical aspect of online success and something that should never be overlooked. Here in Horley, we are proud to offer a comprehensive range of web design services tailor-made to suit every business needs, including Craft CMS. We understand that no two businesses are alike, and hence our approach is customised to cater to the specific demands of the client.

Over the years, we have worked with various businesses in Horley, and each one has unique requirements. For instance, a small business owner may need a simple yet attractive website that's easy to navigate, whereas larger corporations may require an e-commerce website capable of handling hundreds of transactions at once.

Our team of expert designers understands the importance of creating a professional-looking website that's easy on the eye and appropriate for your business. With years of experience in web design, including utilizing Craft CMS, we know precisely what works for your particular industry niche and model.

Our team approach web design like constructing a house; we build it from the foundation up - starting by understanding your business model and what you hope to achieve with your website. As such, every aspect of our design will reflect your business image or brand while catering to your target audience's needs.

To achieve successful web design solutions tailored precisely to our clients' needs, we take into account several crucial aspects such as customization and flexibility, including the use of Craft CMS.

  • Web design is crucial for online success and must never be overlooked. Businesses in Horley can benefit from the comprehensive web design services offered by our team of expert designers, who understand the unique requirements of each business. Regardless of size or industry niche, we create professional-looking websites that cater to the specific demands of our clients. Our team approaches web design like constructing a house, building it from the foundation up after understanding your business model and goals. To achieve successful web design solutions, we take into account critical aspects such as customization and flexibility while reflecting your brand image and catering to your target audience's needs.

Customization and Flexibility

Every client comes with unique needs and preferences requiring a customised approach when it comes to developing their website. At our Horley web design agency, customization and flexibility are at the core of our operation, enabling us to deliver first-rate solutions regardless of the nature or size of the project.

Some people believe that fully customised websites come with added costs and unnecessary complications. However, this couldn't be further from the truth. By working closely with our clients, we can create tailored web design which meets specific goals and objectives while being safer, more efficient and cost-effective in the long run.

Our approach to creating customised websites, including implementing Craft CMS, is akin to tailoring a suit. We take precise measurements of your needs before creating a design that fits you perfectly. This strategy ensures that your website not only matches your business's image and tone but also meets your clients' needs, ultimately resulting in better ROI.

Moreover, by taking a flexible approach to web design solutions, we ensure that the site is both responsive and scalable. In essence, this means that as your business grows or evolves, so too can your website. Our team of website consultants works diligently to guarantee continuity and integrity for your online presence now and in the future.

If you're ready to take your online space to new heights, then contact us today for custom-tailored web design solutions designed to grow and evolve with your business. Our website consultants are eager to assist you in optimizing your online presence.

Responsive Design Solutions

In today's world where mobile devices have become ubiquitous, responsive design is more important than ever. It refers to designing websites that can adapt according to the screen size of the user's device, be it a smartphone, tablet, or desktop computer. At Web Design Horley, we understand how vital this feature is for the online success of businesses. With our responsive design solutions, you can not only offer an excellent user experience but also boost customer engagement and conversions.

To put things into perspective, let us take the example of an e-commerce website. Suppose a customer visits your website via their smartphone, looking to buy a product. If your website isn't optimised for smaller screens and takes too long to load up, they are likely to feel frustrated and leave your site. This situation can result in not just a loss of potential sales but also harm your brand reputation. On the other hand, if your e-commerce site features responsive design elements, displaying clear and concise information on small screens with easy navigation options, it will enhance the overall shopping experience for the user.

Along with seamless user engagement across devices, implementing responsive design solutions provide several benefits for businesses.

Firstly, it reduces development costs by creating a single website that adjusts itself automatically to the screens where it is being viewed from. Websites with multiple versions require more resources to develop and maintain - resulting in added expenses.

Secondly, responsive design improves overall search engine rankings as Google considers mobile-friendliness as one of its ranking factors. Therefore, websites with responsive web design tend to rank higher than static sites.

Finally, incorporating responsive design enhances client acquisition and retention when users visit websites that function well across all devices. The convenience offered by responsive designs makes it easier for clients to access essential services or find information when they need them.

One counter-argument that some people make against responsive design is that it can make a website load slower. However, this argument fails to consider that mobile and tablet users expect optimised page loading speed. According to a Google research study, if a site takes more than three seconds to load, around 53% of visitors ditch it and move on to other sites.

Think of responsive design like a good workout routine: it takes effort and dedication but produces exceptional results in the long run. Just as a consistent investment in your fitness regime pays off with improved vitality and overall wellbeing, so does investing in responsive web design result in substantial gains over time. It positions your business to provide excellent user experiences across all devices, leading to increased engagement and customer loyalty. Trust our website consultants to guide you in implementing the best practices for responsive design.

With responsive design solutions being so crucial for businesses today, let's now take a closer look at the benefits of web design for your business, especially in areas like Surrey where competition can be fierce.

Benefits of Web Design for Your Business

Your website is equivalent to your company's digital storefront. It represents your brand online and plays a vital role in impacting how you are perceived by potential clients or customers. Often the first interaction people have with your business is through your website- making professionalism and aesthetics critical factors to consider when designing one. At Web Design Horley, we know that effective web design not only provides an informative platform but is also central to creating a connection between you and your audience in Surrey and beyond.

Suppose you own a small bakery shop in Horley, Surrey, struggling to get more foot traffic into your store. You may think of investing more money in advertising or promotions without realising your website may be turning away potential customers even before they walk into your shop. If your website looks outdated and cluttered with irrelevant information, slow to navigate, or worse - non-existent, there is no incentive for potential customers to visit in person.

Investing in good web design helps avoid these pitfalls and enhance your digital presence - thereby improving overall conversion rates.

Firstly, web design provides a platform to showcase your brand image. By creating visually appealing pages that reflect your brand identity, businesses in Surrey can build their digital personality and create an immediate connection with clients or customers.

Secondly, web design enhances user experience by creating easy navigation and clear call-to-action buttons. Such user-friendly design features encourage visitors to explore the website, ultimately leading them to the point of conversions like filling out forms, signing up for newsletters, purchasing products, etc.

Finally, effective web design significantly impacts search engine ranking and digital marketing strategies. A well-optimised website with proper structure and content can increase visibility on search engines, enabling more extensive reach and generating higher traffic engagement for businesses in Surrey.

Some small business owners in Surrey often argue that effective web design is expensive and beyond their budget constraints. However, it's essential to remember that not having a good website may end up costing more in lost customers, lower online visibility, and subsequently fewer sales.

Consider web design as the foundation of your business structure in Surrey. It lays the groundwork for all further processes to follow- offering flexible scalability or cementing your brand reputation. Without a stable foundation in place, every additional function becomes more difficult to implement or maintain effectively.

Now that we are aware of how critical web design has become in today's business environment, particularly for businesses operating in Surrey, let us take a closer look at our approach to providing top-of-the-line web designing solutions.

Better User Experience

In today's digital world, user experience is considered a crucial element in web design. Creating a website that offers better user experience is not just about providing aesthetically pleasing designs; rather it involves making sure that the site is helping visitors in Surrey and beyond find what they are looking for quickly and easily. User experience can be defined as how users feel when they interact with your website.

An example of a company that benefited from better user experience on their business website is Airbnb. When the company redesigned its homepage in 2014, they made sure to provide information upfront and eliminated any unnecessary clutter. As a result, the new design led to a 14% increase in bookings.

A website with an improved user experience is more likely to keep visitors engaged for longer periods. This engagement can lead to increased conversions such as sales or newsletter sign-ups. Additionally, a better user experience can lead to positive reviews, increased brand loyalty, and word-of-mouth referrals for the business website.

Some people may argue that a simple website design provides the best user experience. However, simplicity does not always translate to better user experience. It is essential to have intuitive navigation, quick-loading pages, visually appealing graphics, and relevant content on a business website.

Imagine walking into a store where all the items are haphazardly placed with no clear indication of where things are located. Customers would then likely leave without making a purchase; websites without intuitive navigation work similarly; visitors become confused and leave.

Now that we understand how better user experience impacts website visitors let us move onto another benefit of web design - improved SEO and online presence for business websites.

Improved SEO and Online Presence

Having a professional website design can help improve your business' search engine rankings, resulting in increased online visibility or online presence.

SEO (Search Engine Optimisation) is the process of optimising various on-page and off-page elements to make your business website rank higher in Google search results.

A website optimized for SEO will allow search engines to crawl your pages easily, comprehensively indexing content, and including your website in relevant search queries. The result is that the website appears higher up in the search engine rankings. This increased presence means more potential customers are aware of your business and more likely to visit your business website.

Take for instance a finance blog, investing $10k in an SEO campaign led to a 50% increase in traffic from organic searches.

While some might argue that SEO campaigns may be a waste of time, investment in proper targeted keywords can bring about significant increases in search engine ranking, leading to increased traffic for the business website.

Think of SEO as a digital PR specialist who promotes your brand continuously. By enhancing your site's visibility on Google and other search engines, you attract customers interested in purchasing your product or service effectively.

Improved online visibility leads to increased traffic, which leads to more sales opportunities. In addition, when potential customers see that your business website ranks higher among competitors, they are more likely to trust and enjoy our thought leadership material over others. This improved perception leads to a competitive advantage that helps businesses grow and thrive.

Our Approach to Web Design Solutions

At our web design agency in Horley, we believe that a great website must meet the needs and preferences of its target audience while reflecting the branding and values of the business it represents. With this in mind, we take a collaborative approach to web design solutions, which guarantees that our clients receive websites that not only look great, but also convert visitors into customers.

To ensure that every element of your website resonates with your target audience, our team conducts detailed research and analysis. We get to know your business and industry inside out, analysing market trends, demographics and competition to identify opportunities for differentiation. Based on these insights, we design user-friendly websites that engage visitors and lead them down a clear path towards conversion.

Designing a website is like designing a house - it requires careful planning, attention to details, and collaboration between various experts. Our web design process starts with an initial consultation session where we gather information about your business goals and brand values. We then work closely with our graphic designers, developers and copywriters to create a mock-up of your website. This mock-up acts as the blueprint for your site's layout, features and functionality.

One thing that sets us apart from other web design agencies in Horley is our commitment to responsive design solutions. In today's digital age, it's crucial for businesses to have websites that adapt seamlessly across devices. That's why we implement responsive design solutions that automatically adjust the layout and functionality of your site based on screen size and resolution.

Some businesses might argue that they don't need a new website since their current one still gets traffic and generates leads. While this may be true to some extent, an outdated or poorly-performing website can hurt your brand image in the long run. By investing in a custom-designed website that aligns with your brand values and business goals, you can improve the user experience, boost search engine rankings, and ultimately drive more conversions.

The next step in our web design process is project planning and consultation. We prioritise effective communication, transparency and collaboration throughout our projects to ensure that our clients feel involved every step of the way.

Project Planning and Consultation

At our web design agency in Horley, we understand that every business has unique requirements when it comes to their website. That's why we offer tailored web design solutions that are designed specifically for our clients' needs.

To kick off a new web design project, we arrange an initial consultation session between our team and our clients. During this session, we discuss your business goals, target audience, branding guidelines and any specific requirements or features you'd like to see on your website. We also provide you with an estimated timeline and cost breakdown for the project.

Think of this consultation session as a virtual meeting between an architect and a homeowner. Just as an architect requires clear instructions from a homeowner to design their dream house, our web designers require clear instructions from you to create a website that reflects your business goals and brand values.

As part of our approach to web design solutions, we provide ongoing support and maintenance services to ensure that your website performs optimally over time. This includes everything from site backups and security updates to analytics tracking and usability testing.

Some businesses might argue that they can design their own website without professional help. While there are certainly do-it-yourself tools available online, these platforms often come with limitations in terms of customization and functionality. Additionally, DIY websites may not comply with best practises for user experience or search engine optimisation.

At our web design agency in Horley, we're proud of the results we've achieved for our clients. We invite you to view our portfolio of web design projects and read testimonials from satisfied customers to see the impact of our approach to web design solutions.

Meet Our Team of Experts

A great web design agency won't be complete without a team of professionals that share the same passion and commitment towards delivering quality work. Here in Horley, we have gathered a group of experts who are more than capable of providing only the best web design services for our clients. Let's meet some of our team members.

Meet John, our senior web designer who has more than a decade of experience in the industry. He specialises in creating unique and eye-catching layouts that effectively convey the message and branding of our clients. John takes pride in his attention to detail and is never satisfied until every element of the website design perfectly aligns with the client's vision.

Then there's Sarah, our lead developer who is proficient in multiple coding languages and frameworks. She can turn any design into a fully functional website with fast loading times and excellent user experience. Sarah ensures that the websites she develops are responsive on all devices, making sure that users can easily access the site regardless of their screen size.

And finally, we have David, our project manager who works hand-in-hand with our clients to ensure that projects stay on track and are completed on time. He's like the captain of a ship, steering everyone towards a common goal. David has excellent communication skills, making sure that our clients are informed about every step we take in developing their dream website.

But these are just three out of many members of our exceptional team. Our designers and developers each have their own unique talents and skills to add to the mix. With their shared experience, technical skills, creativity, and strategic thinking abilities, you can only expect nothing but excellence from us!

Skilled Designers and Developers

When it comes to web design, having a team of skilled designers and developers is crucial to ensuring success. At our agency, we believe this wholeheartedly, which is why we make it a priority to provide our clients with designers and developers who have the technical expertise and creativity required to make their vision come to life.

One of the critical skills that our designers possess is the ability to create a visually appealing website design that captures the client's branding and message. They are skilled in designing graphics, choosing colours, typography, and other design elements that complement each other, enhancing the site's overall aesthetics. Meanwhile, our developers' expertise lies in crafting complex code structures that ensure responsive web design functionality and excellent user experience.

Some may argue that creativity is more important than technical skills when it comes to web design. However, at our agency, we firmly believe that both are equally important. A good looking website is not enough if it doesn't function properly or provide the best user experience. Skilled designers and developers work hand-in-hand towards achieving these goals.

For example, at one point in time, one of our clients came to us with a unique idea for an interactive website where users can win prizes by playing games. Our designers created bright illustrations and engaging graphics that capture the fun nature of the site, while our developers brought their expertise into play by creating an online platform that was fast-loading and very user-friendly. In the end, we delivered a highly functional site that matched our client's vision perfectly.